About

HELLO!

I’m Estelle. I started in the background of growing businesses, organizing the moving parts, fixing what felt scattered, and building structure where things felt overwhelming. Over time, that instinct turned into a specialty.

Today, I work as an Executive Virtual Assistant focused on real estate and SEO. I design systems that keep operations steady and strategies that make brands more visible. Not just to grow faster, but to grow with clarity and intention.

01

My Journey So Far

1. Freelance Technical Writer & Instructional Designer

2023-2024

Started as a freelance Technical Writer & Instructional Designer, creating SEO-friendly guides and handbooks for PHP and Flutter that improved comprehension and learning outcomes.

2. IT Support Specialist

2024

Worked briefly as an IT Support Specialist at Prophema Research Inc., managing systems and configurations, which built a strong technical foundation and attention to detail for my SEO and digital marketing work.

3. Digital Marketing Operations & Technical Support

2024

Led SEO and technical initiatives at an Australian digital marketing agency, We Help Tradies, auditing client sites, optimizing speed and performance, and implementing structured data to boost search visibility and engagement.

4. Executive Virtual Assistant

2024-Present

Served as a key operational partner to the director, supporting both Mancini Real Estate and Australian real estate operations. Managed CRM, lead tracking, and project coordination, gaining strategic, organizational, and client-focused skills that now strengthen my SEO projects.

02

Achievements

60+

Successful Residential Property Sales Supported

25+

Brands Built or Reimagined

95%

Client Satisfaction Rate

150+

Campaigns & Property Launches Managed

Ready when you are

Your vision, my focus. Let’s create something that matters.